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Client: Kemia
Services: Influencer, Social Media
01 — Challenge
Break through the noise in the wellness and skincare space with an authentic campaign that builds trust rather than just awareness.
02 — Approach
We identified micro and mid-tier influencers whose audiences aligned with Kemia's values of transparency and clean beauty. Each creator received full creative freedom within a loose brand brief.
03 — Results
The campaign generated earned media value 4x the paid spend, with influencer content outperforming paid ads by 180% on conversion rate.
Key metrics
4x
Earned Media Value
180%
Better Than Paid Ads
38
Influencers Activated
2.1M
Total Reach
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